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Stormzy's Iconic McDonald’s Campaign: Outdoor Advertising Success

Celebrating Stormzy's Signature Meal with a Playful Twist in Outdoor Advertising

McDonald’s has partnered with one of Britain’s most iconic artists, Stormzy, to launch a captivating campaign titled "Order like Stormzy." This outdoor advertising initiative uses the power of billboards and OOH advertising to engage with fans across the UK and the Republic of Ireland in a fun and memorable way.

The Power of Outdoor Advertising in the "Order like Stormzy" Campaign

The campaign centers around Stormzy’s signature McDonald’s meal: 9 McNuggets, Fries, Sprite, Oreo McFlurry, and BBQ sauce. It's not just a promotion—it’s a celebration of the universal truth that everyone, including the biggest stars, has their go-to McDonald’s order. The long-form film features Stormzy walking into a McDonald’s, where customers of all kinds are inspired to order The Stormzy Meal while hilariously echoing his deep South London accent.

Leveraging DOOH for Maximum Impact

In addition to its digital and traditional outdoor advertising placements, the campaign has utilized DOOH (Digital Out of Home) to elevate the experience, showcasing Stormzy’s popular meal and amplifying the fun with creative visuals and sound. These billboards have caught the attention of passersby, making it impossible to miss the campaign’s lighthearted yet impactful message.

Why Billboard Advertising is Effective

This clever use of OOH advertising demonstrates the power of billboards and digital signage to create buzz around a brand and reach a wide audience. It highlights how outdoor advertising can be both engaging and effective in promoting memorable brand partnerships. From billboard ad prices to billboard rental options, this campaign is a prime example of how billboard advertising rates can be leveraged for maximum impact.

Billboard Advertising in Toronto and Beyond

For advertisers in Toronto or other bustling cities, this campaign serves as an excellent reminder of the value of investing in billboard advertising. Whether it's highway billboard advertising, bus stop ads, or transit shelter ads, outdoor media offers a broad spectrum of advertising opportunities to increase brand visibility.

Cost-Effective Solutions for Outdoor Advertising

By incorporating elements like humor and pop culture references, McDonald’s successfully taps into the cultural zeitgeist, all while leveraging the power of billboard advertising rates to amplify its message. With billboard costs varying based on location and duration, investing in OOH ads like these can lead to significant brand awareness and engagement.

Why OOH Advertising Works for Brands

Ultimately, this campaign is a shining example of how outdoor advertising, whether digital or traditional, can make a big impact and invite fans to be part of a larger, culturally relevant conversation.

 

 

Discover BMOutdoor: Billboard Advertising in US and Canada!

Why choose BMOutdoor for your outdoor advertising?

  • Consumer trust: Outdoor advertising is a trusted medium for many, standing the test of time.
  • Direct and captivating messages: We deliver clear and compelling messages that effectively reach your audience.
  • Affordable for all: We offer options that fit all budgets and types of businesses.
  • Sales team at your service: Our passionate sales team is ready to help you achieve your goals.

Do you need outdoor advertising? It remains effective in boosting your brand in the United States and Canada, working in collaboration with digital marketing and other channels.

Outdoor Advertising

Outdoor advertising reaches people where they spend the majority of their time—outside. This includes posters, wall murals, and superboards that captivate audiences as they move through urban spaces.

Transit Advertising

Transit ads make use of public transportation to deliver messages, whether on buses, subways, or train stations. Ideal for reaching commuters in high-traffic areas.

Public Space Advertising

From airports to stadiums, public space advertising places your message in locations where large groups gather, creating strong brand awareness and high visibility.

Digital Advertising

Maximize your brand's impact with digital screens, which offer flexibility and dynamic content that can be tailored to different audiences and times of day.

 

Our services have coverage that extends throughout the United States, Canada, and Latin America. Take your message beyond borders! Contact us today at +1 365-635-5074 or email contact@bmoutdoor.com and let us be a part of the success of your next advertising campaign

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