Insights & Case Studies- Bm Outdoor Canada

Canva launches a rolling billboard across the U.S. with 250+ events, a new Design School, and the goal of training 1 million people in design—turning marketing into real skills.

Snapchat marks the start of uni life with its ‘Say it in a Snap’ OOH campaign, created with students and featuring a Nando’s UK & IRE partnership for Freshers Week.

On International Coffee Day, Tata Coffee Gold debuts a one-of-a-kind 3D aroma-anamorphic installation at Select CITYWALK.

Friend, the AI startup, invests $1M+ in NYC OOH with 1,000 subway posters and 130 urban assets. The campaign sparks debate over privacy, surveillance, and the role of AI companions.