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The Outdoor Media Blog: Tips & Insights for Canada

Discover the Latest Blogs on Outdoor Advertising in Canada

DQ Serves Flavor and Fun on the Road Literally!
NEW
06/20/2025
DQ Serves Flavor and Fun on the Road Literally!
Dairy Queen turns up the summer vibes with bold outdoor advertising. See how eye-catching billboards can boost visibility and sales. #OOH
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KFC Turns Up the Heat at the Canadian Grand Prix
NEW
06/20/2025
KFC Turns Up the Heat at the Canadian Grand Prix Read More
The Glossier x KATSEYE Billboard Giveaway Takes Over LA
NEW
06/19/2025
The Glossier x KATSEYE Billboard Giveaway Takes Over LA Read More
F1: The Movie Turns Times Square Into a Racing Spectacle
06/19/2025
F1: The Movie Turns Times Square Into a Racing Spectacle Read More
Networking Takes Center Stage at Cannes Lions 2025
06/18/2025
Networking Takes Center Stage at Cannes Lions 2025 Read More
Global Citizen Ignites FIFA Halftime Show With Purpose
06/18/2025
Global Citizen Ignites FIFA Halftime Show With Purpose Read More
Out-of-Home Campaign for “28 Years Later” Sends Chills Through NYC
06/17/2025
Out-of-Home Campaign for “28 Years Later” Sends Chills Through NYC Read More
Canva Turns Waterloo into a Creative Playground with Billboard Wit
06/17/2025
Canva Turns Waterloo into a Creative Playground with Billboard Wit Read More
Free People’s Summer Billboard Campaign Hits Europe
06/16/2025
Free People’s Summer Billboard Campaign Hits Europe Read More
There’s No Place Like Sphere: The Wicked Witch Meets Immersive OOH in Las Vegas
06/16/2025
There’s No Place Like Sphere: The Wicked Witch Meets Immersive OOH in Las Vegas Read More
LEGO Transforms Times Square with World Play Day 3D Spectacle
06/13/2025
LEGO Transforms Times Square with World Play Day 3D Spectacle Read More
Jack Daniel’s Bold Outdoor Takeover in Times Square
06/13/2025
Jack Daniel’s Bold Outdoor Takeover in Times Square Read More
Expedia Celebrates Summer With Canadians Outdoors
06/13/2025
Expedia Celebrates Summer With Canadians Outdoors Read More
Schwarzkopf Brings “For Every You” to Life at Primavera Sound Barcelona
06/12/2025
Schwarzkopf Brings “For Every You” to Life at Primavera Sound Barcelona Read More
Toothless Spotted in LA: OOH Magic for How to Train Your Dragon
06/12/2025
Toothless Spotted in LA: OOH Magic for How to Train Your Dragon Read More
Charcoal-Powered Deodorant Stands Up to Sweaty Times
06/11/2025
Charcoal-Powered Deodorant Stands Up to Sweaty Times Read More
KFC Italy teamed up with Netflix to turn Squid Game into a real-life dining adventure.
06/11/2025
KFC Italy teamed up with Netflix to turn Squid Game into a real-life dining adventure. Read More
L’Oréal Paris Captivates Madrid with a Dazzling Outdoor Launch of 'Laque Resistance'
06/10/2025
L’Oréal Paris Captivates Madrid with a Dazzling Outdoor Launch of 'Laque Resistance' Read More
The Economist’s Clever Use of Outdoor Advertising
06/10/2025
The Economist’s Clever Use of Outdoor Advertising Read More
Uber Boat by Thames Clippers Launches Bold River Campaign
06/09/2025
Uber Boat by Thames Clippers Launches Bold River Campaign Read More

More blogs here

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Mike Garcia      06/07/24     

Bed Head Smashes Conventions with Innovative Ad

Bed Head disrupts hair care advertising by breaking the fourth wall in a new ad campaign, showcasing real-life situations with their versatile products

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Mike Garcia      06/06/24     

Citroën Campaign Brings Comfort to Bloom Festival

Citroën returns to Bord Bia Bloom as the official motoring partner, showcasing a playful OOH campaign highlighting their focus on comfort with

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Mike Garcia      06/03/24     

Winter's Guinness

Discover how Guinness became the go-to winter brew...

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Mike Garcia      06/03/24     

Tesco's Laser Labels Revolutionize Avocado

Tesco adopts laser labeling on avocados, eliminating ...

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Mike Garcia      05/31/24     

Coca-Cola's Sales Soar with

Discover how Coca-Cola's strategic partnership with foodpanda revolutionized sales...

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Mike Garcia      05/28/24     

Timex X Adsum MK1/OOH

Do you ever feel overwhelmed by the constant barrage of notifications, the incessant blinking lights, and the ...

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Mike Garcia      05/28/24     

McCafe's Rise and Shine: Golden Mornings Campaign

When it comes to jumpstarting your day, nothing beats the golden moments...

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Mike Garcia      05/23/24     

Shanghai's Snowy Street: The North Face's Takeover

Experience the exhilarating fusion of snow, skateboarding, and...

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Mike Garcia      05/22/24     

Unveiling Caitlin: Gatorade's Ode to a Rising Star

Explore how Gatorade's debut commercial for Caitlin Clark illuminates her...

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Mike Garcia      05/20/24     

Oatly’s Authentic Approach to Purposeful Branding

emphasizing that true purpose can't be strategized but must...

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Mike Garcia      05/17/24     

Exploring Audible's 'Laugh Through It' Campaign

Dive into Audible's 'Laugh Through It' campaign, a comedic journey...

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Mike Garcia      05/16/24     

Blackpool Transformed: Alzheimer's Society's Bold Campaign

Jlzheimer’s Society takes over Blackpool with a hyper-local campaign

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Mike Garcia      05/15/24     

60 Years of Habitat: Design Evolution Celebrated

Join the celebration as Habitat marks 60 years of design innovation with ...

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Mike Garcia      05/14/24     

Homebase Launches Innovative Directional Gardening Billboard Campaign

Homebase's new campaign features billboards tailored for north or south-facing gardens...

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Mike Garcia      05/14/24     

WeRoad Showcases Bucket List Trips in Manchester

The innovative travel brand, WeRoad, known for uniting solo travelers, has recently launched an awe-inspiring outdoor advertising campaign

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Mike Garcia      05/10/24     

Embrace the URjj: Frijj's Tempting Campaign Unveiled

Frijj's enticing campaign urges you to embrace temptation with their irresistible milkshakes. Dare to indulge in the URjj experience!

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Mike Garcia      05/08/24     

Tinder's Inclusive Revolution: Love and Empowerment Unleashed

Tinder's Melissa Hobley reveals at The Drum Live in NYC how the app champions LGBTQ+ rights, with features like Traveler Alert for user safety.

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Mike Garcia      05/08/24     

Decoding Impact: Crafting Unforgettable OOH Campaigns Today

Unlock the secrets to impactful OOH campaigns with insights from industry leaders. Explore creativity, strategy, and consumer engagement.

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Mike Garcia      05/07/24     

Summer Sojourn: Out-of-Home Marketing's Reign

Explore the summer surge in out-of-home marketing, seizing moments of connection amidst real-world adventures and vibrant experiences.

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Mike Garcia      05/03/24     

Linking Growth: DOOH's Martech Evolution Story

Discover how Vistar Media's cohesive martech solution is revolutionizing DOOH, linking growth and unlocking the power of programmatic buying.

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Mike Garcia      05/02/24     

Digital Out-of-Home: Revolutionizing Advertising Landscape

Discover how digital out-of-home advertising is reshaping urban landscapes, captivating audiences, and revolutionizing marketing strategies.

Read More


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