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Disney+ Unveils Epic OOH Campaign for Andor

Andor is back! Season 2 kicks off April 22, 2025, with three new episodes streaming exclusively on Disney+. To create excitement for this galactic return, Disney+ rolled out a spectacular outdoor advertising campaign that dominated the streets of Toronto and other key cities.

Bold OOH Advertising Strategy for Maximum Impact

The campaign made full use of OOH advertising (Out of Home ads) with massive billboards, creative bus shelter advertising, and immersive digital out of home (DOOH ads) formats. These executions helped elevate the presence of the brand in public spaces, reaching audiences during their daily commute and beyond.

📍 In Toronto, billboard rentals placed on highways and main roads boosted visibility. From highway billboard advertising to billboards for lease in urban hubs, the campaign strategically leveraged the city's prime ad real estate.

Whether you're wondering how much does a billboard cost or evaluating billboard ad rates, this campaign proved that smart placement combined with strong visuals can make a billboard advertising cost worth every dollar.

Combining Traditional and Digital OOH for Greater Reach

Disney+ didn’t stop at static displays — the campaign included vibrant DOOH ads on digital panels, showcasing trailers and motion graphics. Transit advertising formats like bus stop ads, bus shelter ads, and transit shelter advertising ensured high-frequency exposure to commuters.

By using a mix of outdoor media, including bus ads, transit ads, and out of home media examples like subway screens and LED signs, the brand delivered a truly dynamic experience.

This multi-platform approach helped optimize billboard expenses while amplifying reach through real-time updates and adaptable creative. It’s a standout example of how out of home marketing can drive buzz before a major release.

 

Discover BMOutdoor: Billboard Advertising in US and Canada!

Why choose BMOutdoor for your outdoor advertising?

  • Consumer trust: Outdoor advertising is a trusted medium for many, standing the test of time.
  • Direct and captivating messages: We deliver clear and compelling messages that effectively reach your audience.
  • Affordable for all: We offer options that fit all budgets and types of businesses.
  • Sales team at your service: Our passionate sales team is ready to help you achieve your goals.

Do you need outdoor advertising? It remains effective in boosting your brand in the United States and Canada, working in collaboration with digital marketing and other channels.

Outdoor Advertising

Outdoor advertising reaches people where they spend the majority of their time—outside. This includes posters, wall murals, and superboards that captivate audiences as they move through urban spaces.

Transit Advertising

Transit ads make use of public transportation to deliver messages, whether on buses, subways, or train stations. Ideal for reaching commuters in high-traffic areas.

Public Space Advertising

From airports to stadiums, public space advertising places your message in locations where large groups gather, creating strong brand awareness and high visibility.

Digital Advertising

Maximize your brand's impact with digital screens, which offer flexibility and dynamic content that can be tailored to different audiences and times of day.

 

Our services have coverage that extends throughout the United States, Canada, and Latin America. Take your message beyond borders! Contact us today at +1 365-635-5074 or email contact@bmoutdoor.com and let us be a part of the success of your next advertising campaign

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