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The Outdoor Media Blog: Tips & Insights for Canada

Discover the Latest Blogs on Outdoor Advertising in Canada

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Mike G.      03/27/2024     

Striking the Balance: Profit and Planet Harmony

Discover how out-of-home advertising pioneers balance profit and planet, driving sustainability for a brighter future. Join the movement today!

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Mike G.      03/27/2024     

Jollibee's Tempting Chicken Ads: Times Square Takeover

Discover Jollibee's mouthwatering OOH campaign in Times Square, tempting with irresistible fried chicken amidst the visual chaos of luxury billboards.

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Mike G.      03/26/2024     

Savoring Success: Sir Kensington's Tempting Billboard Campaign

Discover how Sir Kensington's enticing billboard campaign in NYC blurred the lines between advertising and experience, captivating the city's taste buds.

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Mike G.      03/25/2024     

Tiny Triumphs: Cadbury's Mini Eggs Campaign Success

Discover the charm of Cadbury's tiny Mini Eggs campaign, celebrating big Easter joy in miniature form. Delight in creativity on a modest scale!

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Mike G.      03/25/2024     

Innovation Unleashed: Intuition 2-in-1 Razor Campaign

Discover the groundbreaking Intuition 2-in-1 razor campaign, blending creativity and innovation to redefine shaving experiences.

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Mike G.      03/23/2024     

Manchester Billboard Makes Waves: Travel Supermarket's Creativity

Travel Supermarket turns Manchester billboard into inflatable spectacle, showcasing creativity and standing out in the bustling city landscape.

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Mike G.      03/23/2024     

BM Outdoor: Transforming Out-of-Home Advertising Landscape

Discover BM Outdoor's dynamic rebranding journey, reshaping out-of-home advertising with innovation, sustainability...

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Mike G.      03/21/2024     

BM Outdoor: The House Of Suntory: Tokyo Meets Madrid

The House Of Suntory blends Tokyo's essence with Madrid's spirit, draping the iconic Puerta de Alcalá in Japanese culture and fine whiskies.

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Mike G.      03/20/2024     

Maximizing OOH Impact: Social Media Engagement Strategies

Unlock the potential of OOH campaigns with strategic social media engagement tactics. Maximize reach, spark conversation, and drive online interaction.!

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Mike G.      03/20/2024     

Beckham's Hands: Stella Artois' Bold Campaign

Explore Stella Artois' innovative campaign with David Beckham's hands, a captivating twist in outdoor advertising. Don't miss the intrigue!

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Mike G.      03/19/2024     

FrontRunner: Lighting Up Vacant Storefronts with Innovation

FrontRunner Technologies revitalizes empty storefronts with innovative digital out-of-home media, transforming urban landscapes and driving engagement.

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Mike G.      03/16/2024     

From TikTok to Mainstream: The Dirty Soda Revolution

Discover the impactful winners and honorable mentions at PRWeek US Awards 2024, celebrating innovative campaigns shaping the industry.

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Mike G.      03/15/2024     

Rapid Versioning: Transforming Out of Home Advertising

Discover Rapid Versioning: Grand Visual's solution revolutionizes Out of Home advertising, offering speed, quality, and cost-effectiveness.

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Mike G.      03/15/2024     

Empowering Campaigns: PRWeek US Awards 2024 Recap

Discover the impactful winners and honorable mentions at PRWeek US Awards 2024, celebrating innovative campaigns shaping the industry.

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Mike G.      03/14/2024     

Mercado Libre's FOOH Soars for Free Streaming

Discover how Mercado Libre's ingenious FOOH campaign captivated audiences, unveiling their free streaming service, Mercado Play...

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Mike G.      03/14/2024     

Shanky’s Whip: Dominating St. Patrick’s Day Celebrations

Join Shanky’s Whip as it takes over St. Patrick’s Day with irresistible cocktails, branded merchandise, and global celebrations! 🍀

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Mike G.      03/12/2024     

Maximizing Impact: 3D Billboard Advertising Strategies 2024

Unlock the power of 3D billboards in 2024! Discover strategies to captivate audiences and leave a lasting impression in today's competitive market.

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Mike G.      03/12/2024     

Advertising Disparity: West Leeds Under Scrutiny

Explore the stark contrast in outdoor advertising distribution between affluent and deprived areas of West Leeds, revealing social disparities.

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Mike G.      03/11/2024     

Unveiling the Future: Insights from Video Everywhere

Discover the latest trends in digital-out-of-home advertising from the Video Everywhere Summit. Insights into the future of advertising await!

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Mike G.      03/11/2024     

Unlocking Brand Affinity: Behavioral Data Insights

Discover how brands use behavioral data to foster loyalty and personalized experiences, driving lasting connections with consumers.

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Mike G.      03/08/2024     

Transforming Retail: Cineplex's Digital Signage Revolution in Quebec

Cineplex partners with Cominar to revolutionize Quebec shopping centers with dynamic digital signage, enhancing consumer engagement and advertising reach.

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Mike G.      03/07/2024     

Outdoor Network: Mitigating Load-Shedding Impact Efficiently

Discover how Outdoor Network combats load-shedding challenges, ensuring uninterrupted advertising impact for businesses. Stay visible, stay effective.

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Mike G.      03/06/2024     

Unveiling North America's 2026 World Cup Journey

Experience North America's immersive 2026 World Cup campaign, uniting fans across borders through...

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Mike G.      03/06/2024     

Visa Unites World Cup and NFL Partnership

Visa's strategic alliance merges FIFA's World Cup with the NFL, amplifying global sports marketing impact.

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Mike G.      03/05/2024     

Cominar Chooses Cineplex: Digital Signage Expansion Deal

Cominar partners with Cineplex Digital Media to enhance retail experiences with cutting-edge digital signage across five Quebec properties.

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Mike G.      03/05/2024     

Branded Cities Elevates Toronto with Digital Screens

Branded Cities transforms Toronto's advertising scene with four dynamic digital screens along Lakeshore Boulevard, maximizing reach and engagement.

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Mike G.      03/04/2024     

Stok'd Dispensary's 'Next to Stok’d' Revolutionizes Cannabis Marketing

Discover how Stok'd and Angry Butterfly's 'Next to Stok’d' campaign navigates cannabis advertising rules, revolutionizing marketing in Canada.

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Mike G.      03/01/2024     

Samsung's Dynamic DOOH Campaign Lights Up Malaysia

Samsung Malaysia, in partnership with The Trade Desk & Hivestack, revolutionized advertising with a dynamic DOOH campaign, reaching millions.

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