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A mural that tastes like summer

Perrier is turning up the flavor—literally—on the streets of Brooklyn. Their newest outdoor advertising activation features a massive, hand-painted mural bursting with vibrant color, fruit illustrations, and surreal characters. The campaign promotes their Strawberry flavor, inviting people to “Find Your Flavor Inspiration.”

Painted on the side of a building, the mural uses a bright and artistic aesthetic to highlight Perrier’s sparkling, zero-calorie beverage. With whimsical visuals and the tagline proudly scrawled across the wall, it’s a creative shoutout to anyone walking by: hydrate with personality.

Outdoor art meets brand energy

Executed with flair, this mural isn’t just an ad—it’s an experience. Oversized fruit slices, playful characters, and dynamic colors make the wall an immediate photo opp. The large Perrier can sits at the center of the artwork like a pop icon, surrounded by a cascade of flavors.

The artwork is part of a wider OOH campaign focused on transforming public spaces into interactive, engaging media for brands. By integrating flavor, color, and lifestyle, Perrier redefines how we consume brand messages—literally and visually.

Zero calories. Zero sweeteners. 100% inspiration.

With this campaign, Perrier doubles down on their healthy, flavor-forward messaging: no calories, no sweeteners, and now, no boring walls. The mural cleverly connects the product to urban culture, showing how creative outdoor media can inspire more than thirst—it sparks imagination.

As shared on Seen, this street-level masterpiece reinforces the power of urban storytelling through design, color, and location.

 

Discover BMOutdoor: Billboard Advertising in US and Canada!

Why choose BMOutdoor for your outdoor advertising?

  • Consumer trust: Outdoor advertising is a trusted medium for many, standing the test of time.
  • Direct and captivating messages: We deliver clear and compelling messages that effectively reach your audience.
  • Affordable for all: We offer options that fit all budgets and types of businesses.
  • Sales team at your service: Our passionate sales team is ready to help you achieve your goals.

Do you need outdoor advertising? It remains effective in boosting your brand in the United States and Canada, working in collaboration with digital marketing and other channels.

Outdoor Advertising

Outdoor advertising reaches people where they spend the majority of their time—outside. This includes posters, wall murals, and superboards that captivate audiences as they move through urban spaces.

Transit Advertising

Transit ads make use of public transportation to deliver messages, whether on buses, subways, or train stations. Ideal for reaching commuters in high-traffic areas.

Public Space Advertising

From airports to stadiums, public space advertising places your message in locations where large groups gather, creating strong brand awareness and high visibility.

Digital Advertising

Maximize your brand's impact with digital screens, which offer flexibility and dynamic content that can be tailored to different audiences and times of day.

 

Our services have coverage that extends throughout the United States, Canada, and Latin America. Take your message beyond borders! Contact us today at +1 365-635-5074 or email contact@bmoutdoor.com and let us be a part of the success of your next advertising campaign

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