Vancouver 2026 Outdoor Advertising | BC Place | OOH & DOOH | BM Outdoor

Vancouver — BC Place
Outdoor Advertising for FIFA World Cup 2026

Reach fans across stadium approaches, fan zones, YVR arrivals, SkyTrain and downtown digital. Execute high-impact OOH and agile DOOH from Cambie/Granville to Robson, Granville, Waterfront and the BC Place precinct.

  • Matchday mass reach to BC Place and city fan activations.
  • City spine coverage (airport → downtown) with premium DOOH.
  • One partner NA for Canada + USA + Mexico coordination.
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Get in Touch

Tell us your dates, formats and budget. We’ll reply with options and holds.

No payment required to hold. Multi-city coordination available.

BC Place — Stadium Area

BC Place — Vancouver, BC

Hotspots: Pacific Blvd approaches, Cambie St Bridge & Dunsmuir/Georgia viaducts, Robson Sq, Granville St and Waterfront Station.

Stadium + Airport Downtown Digital Transit + Arteries

Why OOH & DOOH Are Essential for World Cup 2026

420M
Monthly OOH impressions in host metros
82%
Higher ad recall near stadiums & fan areas
65%
Fans exposed via transit & city corridors
48%
Share experiences after memorable OOH

Vancouver Match Schedule — FIFA World Cup 2026

Group Stage

Thursday, June 18, 2026 — BC Place, Vancouver

Wednesday, June 24, 2026 — BC Place, Vancouver

Round of 32

Thursday, July 2, 2026 — Match 85 (1st Group B vs 3rd E/F/G/I/J)

Round of 16

Tuesday, July 7, 2026 — Match 96 (Winner 85 vs Winner 87)

Coverage & Recommended Formats

Airport & Corridors

YVR arrivals, Granville/Cambie and bridges funnel traffic into downtown and the stadium precinct.

Downtown & Waterfront

Premium DOOH on Granville, Robson, Burrard & around Waterfront Station with strong dwell time.

Transit Dominance

SkyTrain Expo/Canada Lines + key bus routes ensure frequency across matchdays.

+68%
Matchday uplift near BC Place
24/7
DOOH daypart control by neighborhood
Multi-lang
Rotate EN/ES/FR creatives by audience

Local Market Insights — Vancouver

2.6M
Metro Vancouver population
10M+
Annual tourists (pre-pandemic)
54K
BC Place capacity (seated)
500K+
Daily SkyTrain riders
$15B
Tourism revenue (BC annual)

Services Available in Vancouver

Airport Advertising

YVR arrivals, corridors & connectors into downtown.

Billboard Advertising

High-visibility roadside presence across city arteries.

Bulletin Board Advertising

Classic bulletins along commuter routes.

Bus Advertising

Full wraps, kings/queens & tails on TransLink buses.

Digital Billboards

Premium DOOH with daypart & match-triggered copy.

Golf Course Advertising

Affluent audience near premier courses.

Hospital Advertising

Screens & placements near medical campuses.

Large Format Advertising

Spectaculars & dominations around key districts.

Murals & Bespoke

Hand-painted & custom builds for cultural impact.

Parking Lot Advertising

Dwell-time media at stadium & downtown lots.

Radio Advertising

Amplify reach with local broadcast integrations.

Transit Advertising

SkyTrain/SeaBus & station network frequency.

TV Advertising

Complement OOH with awareness bursts on TV.

Wall Scape Advertising

Iconic large walls across dense urban fabric.

FAQ — OOH & DOOH in Vancouver (BC Place)

When should we book Vancouver inventory?

Book early. Stadium-adjacent and downtown digital units around Granville/Robson have limited availability and sell out quickly.

Best formats near BC Place?

Premium DOOH on downtown streets, large formats on Pacific Blvd approaches and high-frequency SkyTrain/transit inventory.

Do you coordinate with other host cities?

Yes. We manage unified plans across Canada, USA and Mexico with one contact and consolidated reporting.

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