Buzzballs paints london happy?BuzzBallz splashes into South London with bold OOH builds, engaging Gen Z through playful, colorful, and creative outdoor activations..

BuzzBallz Brings Fun to South London

South London lit up with vibrant BuzzBallz activations, featuring bold installations in Clapham and Brixton. These playful builds captured the essence of the spherical cocktail brand.

Decorated in the brand’s bright colors, the campaign turned everyday streets into immersive experiences, engaging locals with a fresh and festive vibe.

Special-Builds Create Unmissable Moments

The campaign featured giant BuzzBallz replicas that instantly stood out. Their unique round packaging made the installations more than ads—they became landmarks.

By breaking away from standard formats, BuzzBallz proved that OOH creativity isn’t just about size, it’s about storytelling that sparks curiosity.

GENgage Connects with Gen Z

These activations were booked through the GENgage programme, which specializes in targeting Gen Z where they live, work, and socialize.

By using OOH formats in vibrant neighborhoods, the brand tapped into youthful energy, connecting with an audience that values fun and authenticity.

Strategic Locations Amplify Impact

Placing builds in Clapham and Brixton was a strategic decision. Both areas are cultural hotspots where Gen Z communities thrive.

This location-based strategy ensured the campaign didn’t just appear in front of people—it integrated into their daily routines and social spaces.

Partnership with JCDecaux UK

The activations were supported by JCDecaux UK (@jcduk), a leader in outdoor media. Their expertise in location planning helped maximize reach and brand visibility.

Working with strong media partners ensures that campaigns like BuzzBallz go beyond visuals, delivering measurable cultural and commercial impact.

Creative Advertising Meets Cocktail Culture

BuzzBallz isn’t just a drink; it’s an experience. This campaign highlighted how outdoor advertising can mirror the brand’s playful, party-ready identity.

At BM Outdoor, we spotlight how brands like BuzzBallz and Sazerac Company use creative OOH to spark conversations and build fame.

 

 

 

 

 

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