Members of
Ariana Grande and Swarovski dazzle with Los Angeles billboards

A brilliant collaboration in outdoor advertising

The iconic singer Ariana Grande and the prestigious brand Swarovski have joined forces to launch an exclusive collection that is turning heads in Los Angeles. The campaign, which merges the glamour of Old Hollywood with the image of a modern star, has strategically used billboards and other OOH formats to highlight the elegance and brilliance of this collaboration.

The impact of billboards in OOH advertising

The billboard advertising used in this campaign not only reinforces the brand's luxury image but also demonstrates the effectiveness of outdoor advertising. In cities like Toronto, where outdoor advertising costs vary, many ask, how much does a billboard cost?. In this case, the investment in billboard advertising Toronto has been key to maximizing visibility and campaign impact.

OOH and DOOH strategies in the campaign

The use of billboards in strategic locations has been essential to the success of this campaign. With billboard rental in premium locations and highway billboard advertising, the campaign has achieved massive reach. Additionally, DOOH ads have enabled greater interaction with the audience by displaying dynamic images of the collection on digital screens.

Bus stop and transit advertising

Beyond billboards, the campaign has also utilized bus stop advertising, featuring images of Ariana Grande and Swarovski in bus shelters and transit shelter ads throughout the city. This type of transit advertising ensures the message reaches thousands of people daily, strengthening brand presence in the market.

How much does billboard advertising cost?

For brands looking to replicate this type of strategy, it's important to consider billboard advertising rates. Factors such as location, size, and campaign duration affect billboard ad prices. Costs can range from affordable rates in less crowded areas to high billboard ad rates in premium locations.

Conclusion: A brilliant OOH marketing strategy

The Ariana Grande and Swarovski campaign is a perfect example of how outdoor advertising can create a lasting impact. By combining billboards, DOOH ads, and bus shelter advertising, this collaboration has captured public attention and strengthened brand identity in the market.

If you’re looking to invest in outdoor advertising, whether in Toronto or any other city, consider billboard rental, bus stop ads, and digital out of home to maximize the effectiveness of your campaign.

 

Discover BMOutdoor: Billboard Advertising in US and Canada!

Why choose BMOutdoor for your outdoor advertising?

  • Consumer trust: Outdoor advertising is a trusted medium for many, standing the test of time.
  • Direct and captivating messages: We deliver clear and compelling messages that effectively reach your audience.
  • Affordable for all: We offer options that fit all budgets and types of businesses.
  • Sales team at your service: Our passionate sales team is ready to help you achieve your goals.

Do you need outdoor advertising? It remains effective in boosting your brand in the United States and Canada, working in collaboration with digital marketing and other channels.

Outdoor Advertising

Outdoor advertising reaches people where they spend the majority of their time—outside. This includes posters, wall murals, and superboards that captivate audiences as they move through urban spaces.

Transit Advertising

Transit ads make use of public transportation to deliver messages, whether on buses, subways, or train stations. Ideal for reaching commuters in high-traffic areas.

Public Space Advertising

From airports to stadiums, public space advertising places your message in locations where large groups gather, creating strong brand awareness and high visibility.

Digital Advertising

Maximize your brand's impact with digital screens, which offer flexibility and dynamic content that can be tailored to different audiences and times of day.

 

Our services have coverage that extends throughout the United States, Canada, and Latin America. Take your message beyond borders! Contact us today at +1 365-635-5074 or email contact@bmoutdoor.com and let us be a part of the success of your next advertising campaign

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