NYC, do you copy? The Stranger Things Radio Room is calling in live: a two-day pop-up at 22 Little West 12th Street, November 7–8, 11:00–18:00. Free entry, first-come-first-served—expect 80s hits & ’fits, a claw machine packed with collectibles, an 80s-style photobooth, giveaways, and a peek at the Stranger Things × No Boundaries collab at Walmart.
What to expect
A compact, high-frequency fan hub: spin through Hawkins-era sounds and style, snap retro photos, win loot from the claw machine, and scout exclusive ’fits. The format is built for lines, loops, and social replays—pure experiential fuel.
When & where
Dates: Fri–Sat, Nov 7–8, 2025 (11:00–18:00)
Venue: 22 Little West 12th Street, New York, NY 10014
Access: Free entry; first-come-first-served while supplies last.
Why it matters (OOH x Experiential)
Limited-window pop-ups compress attention and drive frequency. Clear CTAs, photogenic set-ups, and tight hours spark FOMO and UGC—turning a street address into a broadcast tower for the fandom.
Plan your visit
- Arrive early to avoid queues and merch sell-outs.
- Bring a friend for the photobooth and claw machine runs.
- Share your haul using #StrangerThings and tag local venues to boost reach.
FAQs about this campaign
Where and when is the Radio Room?
22 Little West 12th Street, NYC. November 7–8, 2025. Doors open 11am–6pm, free entry, first-come-first-served.
What happens inside?
80s hits & ’fits, a claw machine with collectibles, an 80s-style photo booth, giveaways, and a look at the Stranger Things × No Boundaries collab.
Do I need tickets?
No—admission is free while supplies last during open hours.
Is there official merch?
Expect on-site tie-ins and the Walmart No Boundaries collaboration previews.
Bring your idea to breakfast-time OOH
Explore formats that meet audiences in morning routines and commuter corridors.
